ART & DESIGN STUDIO01 / The brief
What the project needed.
The guild needed a digital presence that reflected the care of its members’ work and made it easier for people to learn about the organization.
Brand identity · Website · Social graphics
Lawrence Potters’ Guild
A visual identity and website for a community of ceramic artists in Lawrence.
Brand identity & website
02 / Design approach
How we approached it.
We built a consistent identity around the guild name and carried it from the website into smaller uses, including a web icon and social graphics. The website gives the guild a central place to introduce its work and share information.
03 / Experience
How it comes together.
01
Introduce the guild
Give newcomers a starting point for learning who the guild is.
02
Reflect the craft
Use a visual identity that can sit alongside the artists’ work.
03
Support updates
Carry the design into announcements such as meeting graphics.
04 / Deliverables
The work in detail.
The website, logo and social artwork give the guild a shared visual language across its public channels.
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